Katie Collins is a healthcare technology marketing leader with expertise in product marketing, communications, and sales enablement. She currently serves as Senior Marketing Manager at AvaSure, where she leads go-to-market strategies, content development, and cross-functional initiatives that drive adoption and growth.

Previously, Katie was a Sr. Marketing Manager at Hillrom, where she managed a portfolio of patient safety applications that grew to $12M within two years and spearheaded omnichannel campaigns generating over 1.4M impressions and 460+ qualified leads. Her career also includes brand management at The Kraft Heinz Company, global product marketing at Cardinal Health, and marketing internships in pharmaceuticals and advertising.

With a BBA in Marketing from the University at Buffalo and international study experience at the University of Westminster, Katie is recognized for her ability to combine strategic insight with executional excellence to build effective GTM teams and deliver measurable results.