Liz Pogue is a growth strategist and entrepreneur with expertise in scaling healthcare and consumer brands. She currently serves as Director of Strategic Growth at SonderMind, a Series C digital mental health company backed by General Catalyst and Drive Capital, where she leads revenue growth priorities across business lines and drives state-level expansion.

Previously, Liz was CEO of Senita Athletics, where she successfully grew the brand over four years, and Founder of Fairway Lane Partners, a search fund focused on healthcare opportunities. Her background also includes strategy and consulting roles at Bain & Company, McKinsey & Company, and The Claro Group. With an MBA from Duke University’s Fuqua School of Business and a foundation in finance and business economics from Indiana University, Liz blends strategic insight with entrepreneurial drive to deliver sustainable growth and meaningful impact.